It's time for you to Stand Tall & Proud of your business!

In the Passion to Profit Academy, I help women in business to increase their Business Skills & Confidence through supportive group learning & encouragement.

You Can and You Will turn your PASSION into a PROFITABLE BUSINESS with the right information and people around you.

Join the Academy

14 Modules

Pillar 1. Getting Starting

3 lessons

1 Welcome Video 2 Member's learning Area - Virtual Tour 3 Facebook Community Group

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Pillar 2. Awaken Your Giant - Bring your business vision to life

You may need to print off workbooks or pdfs before completing some of the exercises in this module/pillar.

5 lessons

1 Create Your Desired Future Part 1 2 Create Your Desired Future Part 2 3 Your Brand Part 1 4 Your Brand Part 2 5 Your Brand Message - mini workshop replay

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Weekly Marketing Activity Sheets

1 lesson

1 Tracking marketing activity

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Client Research

11 lessons

1 Introduction to Client Research 2 Step 1 - Purpose 3 Step 2 - Make a list 4 Step 3 - Schedule time in your diary 5 Step 4 - Invite 6 Step 5 - Making your Calls 7 Step 6 - Organising Data 8 Step 7 - Organising Data - Finding commonalities 9 Step 8 - Using your new data. 10 Step 9 - Review 11 Past client research can Ignite Your Passion

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Pillar 3. Defining Your Ideal Client

7 lessons

1 FIRST STEPS 2 Lesson 1: Introduction to Defining Your Ideal Client 3 Lesson 2: Expert Mindset Part 1 4 Lesson 3: Expert Mindset Part 2 5 Lesson 4: What Problem Do You Solve? 6 Lesson 5: Marketplace 7 Lesson 6: Defining the Ideal Client

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Pillar 4. How Do You Help? (Your Offers)

7 lessons

1 Lesson 1: Introduction to Creating Your Offer 2 Lesson 2: Outlining Your Program 3 Lesson 3: Selling Without Selling 4 Lesson 4: Pricing 5 Lesson 5: Process Checklist and Plan 6 Lesson 6: Growing and Influencing (Optional) 7 Lesson 7 - Congratulations on Completing the Program

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Lead Magnets

17 lessons

1 Introduction 2 Guidelines & checklist for Creating a Lead Magnet 3 5 Steps to Creating A lead Magnet 4 Step 1. Choose Your Client 5 Step 2. What Value/Results are you offering? 6 Step 3. Name your Lead Magnet 7 Step 4. 10 Types Of Lead Magnet 8 Step 5. Creating Your Lead Magnet 9 Pdf Lead Magnet 10 Challenge Lead Magnets 11 Webinar, Mini-Courses, Masterclasses Magnets 12 Creating a Sales Page for your Lead Magnet 13 1. Sales Page - Headline and Sub Headline 14 2. Sales Page - Social Proof 15 3. Sales Page - Graphic/Video 16 4. Sales Page - Sales Copy 17 5. Sales Page - Calls To Action

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Pillar 5. What Do You Want To Be Known For? (Your Message)

10 lessons

1 Lesson 1: Introduction to Crafting Your Message 2 Lesson 2: Research Overview 3 Lesson 3: Research Method 1 4 Lesson 4: Research Method 2 5 Lesson 5: Clarity and Leadership 6 Lesson 6: Your Brand Story 7 Lesson 6a - Story Framework 8 Lesson 7: Empathy and Evidence 9 Your Bio / Oneliner 10 Lesson 8: Types of Content

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Pillar 6. No Mon No Fun (Sales)

1 lesson

1 I F**king Hate Sales 60min seminar

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Consistency Challenge- Talk to Them for 30 Days

5 lessons

1 Introduction to Challenge 2 Plan Your Content 3 Choose Your Headlines 4 Post Your Evidence 5 Stop & Review Results

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Spring Clean Challenge

6 lessons

1 Task 1 - Create a Visual Client Profile 2 Task 2 - Recommendations 3 Task 3 - Networking 4 Task 4 - Social Media Clean Up 5 Task 5 - Tidy Up Your Desk or Desktop 6 Task 6 - Follow Up

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The 12 days of Chistmas Video Challenge

The aim is to shoot 12 short videos or reels over 24 days in December. This challenge was created for some fun reflections and connections with your audience while unwinding for Christmas. Marketing can be fun.

**NB** Stay aligned to your marketing goals, if you are currently talking to your audience about a topic or are leading them into a launch etc then feel free to recreate questions to align with your current goal.

13 lessons